Excerpt:
Forrester believes we’re at the beginning of new trend on the consumerization of IT, where consumer products skills will be increasingly important and relevant to selling to SMB and enterprise customers. Abandoning consumer markets and skills now is to give up a strategic advantage that HP now has over IBM and Dell for succeeding in the rapidly evolving work of business technology.
Forrester believes we’re at the beginning of new trend on the consumerization of IT, where consumer products skills will be increasingly important and relevant to selling to SMB and enterprise customers. Abandoning consumer markets and skills now is to give up a strategic advantage that HP now has over IBM and Dell for succeeding in the rapidly evolving work of business technology.
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