10 Great Corporate Blogs

Blogging is tricky. It is part information, part personality. Part entertainment, part education. There are so many directions to take a blog, many of which are not that entertaining or informative. One key stumbling block is we all like talking about ourselves, a lot, and as Chris Brogan points out, we might be addicted to giving our own opinions.

What do I like to see in a corporate blog?

• self deprecation
• humor
• photos (please add some life to your posts)
• video
• interaction
• update more often (I assume you guys come to work every day?)
• talk about me not you (AKA solve my problems)

http://jasonkeath.com/best-corporate-blogs/

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Google’s SideWiki Shifts Power To Consumers –Away From Corporate Websites « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

Control Over the Corporate Website Is Shifting To The Customers:

• Customers trust each other more than you –now they can assert their voices “on” your webpage.Every webpage on your corporate website, intranet, and extranet are now social. Anyone who accesses these features can now rely on their friends or those who contribute to get additional information. Competitors can link to their competing product, consumers can rate or discuss the positive and negative experiences with your company or product.

http://www.web-strategist.com/blog/2009/09/24/googles-sidewiki-shifts-power-to-consumers-away-from-corporate-web-teams/

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UserVoice - Customer Feedback 2.0 - Harness the ideas of your customers. Build great products. Turn customers into champions.

https://uservoice.com/

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This is the air I breath

Embedded everywhere, without a thought. Every app is a banner ad linking back to the mother ship.

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The Future of the Social Web: In Five Eras « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

Shatter your Corporate Website: In the most radical future, content will come to consumers –rather than them chasing it– prepare to fragment your corporate website and let it distribute to the social web. Let the most important information go and spread to communities where they exist; fish where the fish are.

http://www.web-strategist.com/blog/2009/04/27/future-of-the-social-web/

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The Viral Expansion Loop

http://www.startuphustle.com/2008/06/18/the-viral-expansion-loop/

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Underwhelmed By Chrome OS? That's Kinda the Point - Business Center - PC World Business Center

http://www.pcworld.com/businesscenter/article/182820-2/underwhelmed_by_chrome_os_thats_kinda_the_point.html

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Sketchy library for Axure (looks kinda limited though)

http://wireframes.linowski.ca/2009/11/sketchy-axure-widget-library/

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Kevin Smokler on Plain English

Great to listen to this talk on the Importance of Language again after all this time. I met Kevin at WebVisions a few years back:

Audio
Slides

Will Hertling posted in a Tweet: "Strategy plan recognizes 90% of SW jobs in Portland are firms of <20 employees."

Fascinating to scan through the City of Portland's official economic plan:

The city of Portland is home to over half of region’s 15,700 software jobs employment was located in Portland in 2007. Software contributed $3.2 billion in aggregate wages to the regional economy in 2007, with average annual wage of $67,764. In addition, 90% of the firms in this cluster have 20 or fewer employees.